UGC is powerful — but only when you measure it correctly. Many brands create UGC videos, run them as ads, and post them on social media…but they have no idea …
How to Run a Scalable UGC Program Without Hiring Influencers
UGC is exploding in 2025, and every brand wants authentic content that feels real, trustworthy, and sales-driven. But many brands still think the only way to get UGC is by …
How to Repurpose UGC Across Platforms (From Reviews to Unboxings)
Most brands create UGC once and use it once.This is the biggest mistake in digital marketing. A single UGC video can be repurposed into 10+ different content pieces, and used …
5 UGC Formats That Drive Real Purchases
User-Generated Content (UGC) is now the strongest weapon for brands that want real conversions—not just likes or views.But the truth is: not every type of UGC performs the same. Some …
What User-Generated Videos Actually Do for Brands
In today’s fast-paced digital world, brands don’t just need content — they need authentic content that builds trust and drives real action. This is where UGC (User-Generated Content) videos have …